Over my time running The New Business Blog, Ive given a lot of advice on how to make more money online. (While Im no Yaro Starak or John Chow, Id like to think I have been successful enough to be taken as a reputable source.)
Without a doubt, the single most important piece of advice Ive given is to straight up TELL your visitors what you want from them. Dont ask. Tell!
So, on that note, Ive decided to do a little experiment. I want to see if I can make a simple, yet stupid video go viral, simply by me TELLING everyone thats what I want them to help me do.
The video is nothing more than me TELLING everyone who views it that I want their help in making the video go viral. Now that youve viewed it, help me out by embedding the video in your blog, posting it on Twitter and Facebook, voting for it on Digg and Reddit, Stumbling it, and emailing it out to your friends and family.
Think if it as taking part in a 21st century social experiment. Look at you, you little groundbreaker!
Back to the moral of the story – the reason you tell as opposed to ask is simple you can never assume that you have been clear enough with your potential customers. If you ask, you leave room for interpretation. If you tell, room for interpretation is gone.
Look at the following two examples:
- Would you be interested in learning more about Blogging to the Bank 2010?
- Click the following link to learn more about and purchase Blogging to the Bank 2010.
Of the two, which one do you think is more likely to get you a sale? The first one, where Im asking if youd like to learn more while not giving you clear direction on what to do next, or the one where I tell you exactly what to do and whats going to happen after you do it?
Sure, the second one might come off as a little bit pushy, but since most buyers have to be coaxed and told what to do, youre probably doing them (and your bank account) a favor by narrowing down their options.
Ok, so, again, go back up to that video, and share it with every person under the sun in every way you know how. I want to get the video up to 50,000 hits, so make sure you do your part!
(How awesome is it going to be if I don’t fall completely flat on my face and this actually works?!?)
What are your thoughts on this post? Do you agree? Think Im a nut? Leave your comment below!